DATABASE / SEARCH

Explore

Archive of technology, entertainment and everyday life

Analysis · 2000

Advertising is designed to be read in an archive, too

Posters, advertisements and publicity documents do more than communicate messages: they also structure a reading experience. Archives and museums make that visual function available for study, provided we distinguish what they document from what we can only interpret.

Open story
Analysis · NOW

A Film Is More Than Its File

Posters, catalog records, production documents and academic studies can help reconstruct how cinema was recorded and presented. Each source describes a different part of the story, however: reading them together means distinguishing the documentary trace from the film and from the experience of watching it.

Open story
Analysis · NOW

Format also guides how we read comics

Magazine, fanzine, mini-comic, album and graphic novel are not merely containers. The cited studies and collections offer ways to examine how publication and circulation shape reading, without mistaking clues for certainties.

Open story
Analysis · NOW

Reading a Room Through Its Traces

Photographs, catalogues and museum archives can offer different clues about interiors and their objects. Careful reading connects them without confusing what they document with what they merely suggest.

Open story