Analysis · NOW
The record that turns decoration into historical memory
Explores how museum and archive protocols transform domestic objects into primary sources through cultural contextualization and risk management.
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Archive of technology, entertainment and everyday life
Analysis · 1970
Refrigerators and gas stoves in mid-twentieth century Argentina
An analysis of how the adoption of durable appliances reconfigured domestic life and gender dynamics in Argentina between 1920 and 1970, based on Fernando Rocchi's research.
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Analysis · 1970
The Scale of the Image: IMAX and the Reconfiguration of the Theater in 1970
The launch of IMAX in 1970 was not just a technical upgrade, but a response to media competition that altered the physical relationship between the viewer and the screen.
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Analysis · NOW
From disposable paper to cultural record
How physical conservation and museum curation have redefined the status of comics, moving from fast-consumption products to objects of historical and artistic study.
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Analysis · NOW
Museums, tables, and memory: the difficulty of exhibiting the intangible
The museumization of food culture clashes with the ephemeral nature of the gastronomic experience. We analyze how ethnographic museums attempt to preserve the sensory and social aspects of food beyond physical objects.
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History · 1960
The architecture of sound: documenting Chile's mid-century music industry
An analysis of the work by González, Ohlsen, and Rolle examining the industrial structure, youth reception, and historical evidence limits in Chilean popular music from 1950 to 1970.
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Analysis · 1970
Toys as social documents in museum collections
Toy preservation transcends material rarity by integrating social history and domestic use, transforming everyday objects into archives of daily life.
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Analysis · 1970
The theater as a collective stage in 1970s cinema
Examines how 1970s film reception was defined by the shared experience in the theater, integrating cultural context and projection technology.
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Analysis · NOW
The Domestic Archive: When Everyday Memory Becomes Heritage
Contemporary museology is redefining conservation by incorporating domestic objects and everyday practices, transforming personal memory into a corpus of collective identity.
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Analysis · 1970
The Decade of Positioning: How the Image Redefined the Brand in the 70s
An analysis of the 1970s advertising transition, where visual creativity replaced technical description to occupy a specific mental space in the consumer.
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Analysis · 2000
The double life of celluloid in the digital age
Digitalization has not buried physical film but created a productive tension between material preservation and mass access, redefining the role of film archives.
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History · 1960
Paper shapes the reading of comics
Beyond characters, comic history is understood through its supports. This analysis examines how magazines, fanzines, and albums reconfigured graphic narrative in the 20th century.
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