1990s
What We Don’t See Also Shapes a Museum: Caring for Its Collections
The care of decorative arts does not begin or end in the display case. Documentation, access and the ongoing review of objects shape what a museum can show and communicate.
Home decoration and the spaces where we keep our memories
Latest additions
2000s
The Visual Architecture of Brand Launches
We analyze how the coherence between identity, narrative, and channels defines the success of a launch campaign, beyond superficial aesthetics.
Contemporary
The Visual Architecture of Product Launches
Beyond the release date, commercial success relies on how design and strategy align to communicate value. We analyze key visual components and their integration into brand narrative.
Contemporary
The record that turns decoration into historical memory
Explores how museum and archive protocols transform domestic objects into primary sources through cultural contextualization and risk management.
1970s
Refrigerators and gas stoves in mid-twentieth century Argentina
An analysis of how the adoption of durable appliances reconfigured domestic life and gender dynamics in Argentina between 1920 and 1970, based on Fernando Rocchi's research.
Contemporary
The archive as context: beyond the inventory
Heritage documentation is not just an object record, but a tool to reconstruct the cultural and social context that gave them meaning, linking aesthetics with the history of use.
Contemporary
Reading the interior: documentation as an interpretive tool
Beyond aesthetics, conservation plans and standardized records allow reconstructing the social function of domestic spaces through risk analysis and cultural context.
Contemporary
The domestic archive: documentation as the foundation of museum reconstruction
Explores how record standardization and risk analysis transform everyday objects into historical documents, allowing museums to interpret domestic life beyond mere physical preservation.
Contemporary
Registration as an act of contextual preservation
Beyond physical inventory, museum documentation turns the domestic space into a primary source for understanding the coexistence of aesthetics and function in cultural history.
Contemporary
Recording interiors as a practice of cultural memory
Heritage management manuals propose that interior documentation should transcend object lists to capture the social and aesthetic context that defines them, transforming conservation into an act of historical interpretation.
1970s
Electric cold and gas: how the Argentine kitchen was reconfigured between 1920 and 1970
The adoption of refrigerators and gas stoves was not just a technical change, but a transformation of domestic routines. An analysis based on historical studies reveals the inequalities and new rhythms of life in the Argentine home.
Contemporary
The documentary limit in reconstructing domestic spaces
We analyze how registration and conservation protocols define the boundaries of the verifiable when studying interiors, avoiding the confusion between object presence and usage context.
